This Disabled TikToker Wants to Inspire People With His Makeup Videos
Too often, the best beauty stories go Untold, solely based on a person's skin color, religion, gender expression, disability, or...
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Email marketing benchmark report shows personalized subject lines under-perform
Email click through rates dropped significantly last year, while personalized content in the body of the email was seen to...
AI and machine learning in marketing: Are you deploying the right models?
Now that consumers expect speed and hyper-personalization in all things, marketers have to find innovative ways to meet demands and...
How AI Ads Are Disrupting Marketing
Artificial intelligence is the new frontier of marketing. Marketing with AI has been proven to be a successful strategy for...
Why we care about AI in marketing
To engage customers in a personal way, at a very large scale, AI or machine learning is essential. Chatbots and...