Pop culture fans, listen up! TikTok is buzzing with film and TV content like never before, especially among Gen Z. Did you know that 82% of Gen Z TikTok users stream TV and movies at least once a week?
In the US, that number jumps to 91%! Gen Z is 53% more likely to discover entertainment through social and video platforms like TikTok compared to others.
TikTok has become a major hub for discovering new movies and TV series, and fan content plays a key role in driving the hype. Case in point: TikTok’s recent collab with Dune: Part Two, where fan-made content generated a massive 90% of the hashtag traffic!
Why You Should Jump on This Trend
TikTok is partnering with top copyright holders to bring more official film and TV content creation opportunities to the community—meaning more chances for you to collaborate with big entertainment names! By diving into these trending collabs, you can make a mark in the film and TV industry while staying true to your brand.
Creating compelling fan content not only helps grow your audience but can also unlock pathways to TikTok’s Creator Rewards Program, Subscriptions, and the Creator Marketplace. You can earn rewards for your high-quality videos, offer exclusive perks to your fans, and even partner with your favorite brands.
Top Fan Content Formats to Try
Before diving in, always respect intellectual property—make sure to create using authorized clips and content in line with TikTok’s IP policies. Here are some of the most popular fan content formats that are resonating with the TikTok community right now:
- Edits
Love editing? This is your playground! Edits involve reimagining authorized film or TV clips with your own creative spin—think cool visual effects, speed changes, or themes that highlight characters, emotions, or filmmaking techniques. - Narrative/Commentary
Dive deep into your favorite movies and shows with narrative and commentary videos. Share behind-the-scenes insights, fun facts about the cast and crew, or even shooting techniques. This format is perfect for those who love dissecting every detail of their favorite content. - Reaction Videos
Always a crowd-pleaser, reaction videos let creators showcase their authentic, in-the-moment responses to film or TV clips. Use TikTok’s duet or green screen features to watch and react to authorized trailers or scenes, enhancing the content with text, images, or your own unique flair.
These formats are not just about entertainment—they’re about connecting with your audience on a personal level and turning viewers into loyal fans.
Get Creative and Stand Out!
Now’s the time to get inspired and spice up your fan content. Join the TikTok fan community, experiment with new formats, and share your creations using #creatoracademy. Enjoy the ride and watch your influence grow!